» Run of Site Banners

All run of site banners are sold in 100,000 impression increments.

300x250

This ad appears on the homepage and on interior pages within articles.

Technical Specs: Max file size is 30K for JPG or GIF images. You can have animation.

Specify the url that you would like the ad to link to.

160x600

This banner appears below-the-fold on the home page.

Technical Specs: Max file size is 28K for JPG or GIF images.

Specify the url that you would like the ad to link to.

180x150

This banner appears on the left and/or right sides of our pages.

Technical Specs: Max file size of 15K for JPG or GIF images. Rich media is not accepted for this position

Specify the url that you would like the ad to link to.

Rich Media (flash) ad specs

With some exceptions, we primarily follow Internet Advertising Bureau (IAB) recommended Rich Media standards.

Use of Rich Media requires that Cygnus Interactive have ample time to test Client-Submitted and Cygnus Created advertising products.

All rich media ads are tested on a matrix of browsers and platforms before posting. This process requires a MINIMUM of FIVE business days to test rich media for performance, stability & compatibility.

General Requirements of Rich Media ads

* We reserve the right to refuse any rich media that does not function properly in this testing environment.

* We are not responsible for fixing code that does not function properly or causes other problems.

* Creative must open a new browser window when clicking thru to another site.

* Floating ads (such as Eyeblaster) must include a prominently visible close button and may not run more than 15 seconds.

* Advertising requiring the use of plug-ins like Flash and Shockwave must utilize "sniffer" code to detect if the user has the required plug-in and display an alternate image if the user does not have it. That alternate image (JPG/GIF) must also be included when submitting materials.

* Flash advertising is not available in e-mail newsletters or blasts at this time.

Rates

300x250 - 100K Impressions	$1,800 per month
120x600 - 100K impressions	$1,700 per month
180x150 - 100K impressions	$900 per month