WEBCAST SERIES - Information Strategies for the Homebuilder and Remodeling Industry
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Are you a contracting professional? Are you looking to understand the latest trends, delight your homeowner customers and take market share from your competitors? Then join us for our FREE seven-part webcast series, Competitive Strategies for the Home Building & Remodeling Industry.

Each online seminar features cutting-edge information, based upon in-depth interviews with thousands of successful contractors. The seminars are presented by Specpan and The Farnsworth Group, a consulting company specializing in the hardware, construction and building supply industry, and Cygnus Business Media, a leading B2B Publisher. Join us for provocative insights that will help your business thrive.

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Schedule:
Archived From: April 27, 2006

Staying Competitive in a Changing Marketplace

How will economic changes impact your business?  What can you do to steal share from your competitors?  What products are homeowners screaming for?

Topics covered in this seminar include:

  • Product trends you must consider to stay competitive.
  • Strategies to differentiate your company and satisfy clients.
  • Understanding current economic conditions and how they will impact the rest of the year.
  • Satisfying demanding customers.
  • Opportunities to take share from your competitors.
    • Speaker: Jim Robisch

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Archived From: June 22, 2006

Using Customer Satisfaction to Increase Business

If your business is based on referrals, you know customer satisfaction is critical. But just how satisfied does a homeowner need to be to give you a referral? What creates a satisfied homeowner?

This seminar is based on recent research conducted with hundreds of homeowners who have completed a remodeling project. The seminar will outline what is important to homeowners when selecting a contractor and what it takes to get a referral once the work is done. If you are interested in winning more jobs and gaining more referrals, attend this seminar!

    • Speaker: Sean Thompson

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Archived From: August 24, 2006

Improving Job Performance

You have completed a job and received payment from your customer. You think they are pleased, but will they recommend you to everyone they know? Understanding your clients is essential to meeting expectations of future customers. What is more important to your clients, coming in on budget or completing a project on schedule? Building off Using Customer Satisfaction to Increase Business, this seminar explains the fundamentals to implementing your own customer satisfaction survey. Research experts will provide you with quick and easy tools you can implement to ensure you are exceeding your customer’s expectations.

    • Speaker: Grant Farnsworth

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Cygnus Business Media's Building & Home Products Online market segment reaches over 95,000 of the most important specifiers in the fields of residential remodeling, kitchen and bath design, electrical contracting and specifying/design engineers.

Qualified Remodeler www.QualifiedRemodeler.com
Residential Design & Build www.RDBMagazine.com
Kitchen & Bath Design News www.KitchenBathDesign.com
Electrical Contracting Products www.ECPZone.com

The Farnsworth Group is the premier strategy consulting and market research firm in the home improvement, construction and building industries. The Farnsworth Group has been studying and collecting data in these industries since 1978.

Specpan, a division of The Farnsworth Group, is an online research company focused on surveying building and home improvement professionals.

www.thefarnsworthgroup.com

 

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